video

Notre Dame at 175

Showing our age through a unique approach to our :30 institutional TV spot in 2017.

Campaign
Institutional Message for Broadcast
Team
Multimedia team
Client
Office of Public Affairs and Communications

When the University of Notre Dame celebrated its 175th anniversary, our institutional message for broadcast required something extraordinary. Specifically, the Main Building and other campus landmarks became oversized movie screens as we projected historical images on their facades for this story of Notre Dame’s past, present, and future. The Multimedia team pulled all-nighters on campus to capture this footage during the darkest moments, so the projections were as clear and bright as possible.