Executive Director, Marketing Communications and Strategic Initiatives
In her youth, Cidni spent her summers taking long road trips from Arkansas to South Bend for fun and relaxing times with her extended family members. As an adult, she spends her workdays making the short commute from Michigan to South Bend for fun and rewarding times with her talented MarComm colleagues.
Cidni’s role includes overseeing MarComm long-range planning, and talent management as well as managing the OPAC Strategic Plan, representing OPAC on University committees and providing marketing/communications consultation and support to University-wide projects. She enjoys working with the administrative, multimedia, print and web teams within MarComm as they develop strategies to engage the Notre Dame community and advance the University’s reputation.
Prior to working in MarComm, Cidni worked with MarComm on a variety of campus initiatives as the program director of Internal Communications within OPAC where she was responsible for shaping and leading communications efforts impacting Notre Dame staff, faculty and students.
Cidni previously worked in leadership and internal communications at Whirlpool Corporation in Benton Harbor, Mich., as a copy editor at the Detroit Free Press, as a government and police reporter at C&G Publishing in Warren, Mich., and as a sports reporter and copy editor at the Pine Bluff (AR) Commercial.
Give her a call or send an email if you want to learn more about what MarComm can do for you. She may also share unsolicited opinions on which major home appliances to buy, the Oxford/serial comma, or the best way to keep the scorebook at your next baseball or softball game.